The world famous watch series is 30 years old!
In 1983 the very first G-shock was released, a series that would revolutionise watch design. In order to celebrate the ultimate watch Casio and G-Shock have announced a yearlong celebration of the famous watch brand. Kikuo Ibe created a watch series that was tough capable of withstanding the 'Triple 10', a set of benchmarks that all G-Shock models must pass.
It is now taken for granted that when you buy G-Shock you are buying a watch that is built to last. During the two year development period between 1981 and release in 1983 Kikuo Ibe and his team went through over 200 prototypes before they were satisfied they had created the ultimate watch, a watch capable of bearing the G-Shock name. The very first G-Shock released was the DW-5000C.
Kikuo Ibe devised the 'Triple 10' benchmark in order to develop the G-Shock series. The 3 tests demanded that in order to create the G-Shock every model must be able to survive a 10m fall, be water resistant to 100m and have a 10 year lifespan.
G-Shock is a watch series that broke the mould and continues to push the boundaries of what watches are capable of with each new model. Casio and G-Shock are celebrating this achievement with a yearlong celebration starting in August 2012.
With the release of a number of limited edition watches Casio have started the party. Casio have revamped 4 of their most popular G-Shocks over the past 30 years, by giving them a red finish and a special case-back that commemorates the series 30th birthday.
In addition to this G-Shock and Eric Haze have teamed up to produce a special commemorative watch that pays tribute to both G-Shock, Eric Haze and the close relationship the two have, going back 15 years. The watch a GA-110EH-8A will be finished in an iridescent grey with red highlight reminiscent of previous Haze-G-Shock partnerships. The case back will also be engraved with a 30th anniversary logo.
Over the next year G-Shock will be announcing more limited and special editions than ever before so if you're a big G-Shock fan keep an eye out.
In 1983 the very first G-shock was released, a series that would revolutionise watch design. In order to celebrate the ultimate watch Casio and G-Shock have announced a yearlong celebration of the famous watch brand. Kikuo Ibe created a watch series that was tough capable of withstanding the 'Triple 10', a set of benchmarks that all G-Shock models must pass.
It is now taken for granted that when you buy G-Shock you are buying a watch that is built to last. During the two year development period between 1981 and release in 1983 Kikuo Ibe and his team went through over 200 prototypes before they were satisfied they had created the ultimate watch, a watch capable of bearing the G-Shock name. The very first G-Shock released was the DW-5000C.
Kikuo Ibe devised the 'Triple 10' benchmark in order to develop the G-Shock series. The 3 tests demanded that in order to create the G-Shock every model must be able to survive a 10m fall, be water resistant to 100m and have a 10 year lifespan.
G-Shock is a watch series that broke the mould and continues to push the boundaries of what watches are capable of with each new model. Casio and G-Shock are celebrating this achievement with a yearlong celebration starting in August 2012.
With the release of a number of limited edition watches Casio have started the party. Casio have revamped 4 of their most popular G-Shocks over the past 30 years, by giving them a red finish and a special case-back that commemorates the series 30th birthday.
In addition to this G-Shock and Eric Haze have teamed up to produce a special commemorative watch that pays tribute to both G-Shock, Eric Haze and the close relationship the two have, going back 15 years. The watch a GA-110EH-8A will be finished in an iridescent grey with red highlight reminiscent of previous Haze-G-Shock partnerships. The case back will also be engraved with a 30th anniversary logo.
Over the next year G-Shock will be announcing more limited and special editions than ever before so if you're a big G-Shock fan keep an eye out.
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